Normal view MARC view ISBD view

Concept Building Approach to Advertising and Personal Selling /

Kapoor, Neeru

Concept Building Approach to Advertising and Personal Selling / by Neeru Kapoor - 3rd ed. - New Delhi: Cengage Learning India Pvt.Ltd, 2022. - xiv, 329p.

ISBN: 9789391566739

Subjects--Topical Terms:
Management
Advertising Management
Personal Selling

Dewey Class. No.: 659.1 R20

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Imp. Notice: It is hereby requested to all the library users to very carefully use the library resources. If the library resources are not found in good condition while returning to the library, the Central Library will not accept the damaged items, and a fresh copy of the same should be replaced by the user. Marking or highlighting on library books with pencil or ink, scribbling, tearing the pages, or spoiling the same in any other way will be considered damaged.