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Concept Building Approach to Advertising and Personal Selling / by Neeru Kapoor

by Kapoor, Neeru.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Original language: English Publication details: New Delhi: Cengage Learning India Pvt.Ltd, 2022Availability: Items available for loan: Amrita School of Business (2)Call number: 659.1 R20, ...

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Concept Building Approach to Digital Marketing / by Neeru Kapoor

by Kapoor, Neeru.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Original language: English Publication details: New Delhi: Cengage Learning India Pvt.Ltd, 2022Availability: Items available for loan: Amrita School of Business (2)Call number: 004.738.5:005.658.8 R20, ...

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Imp. Notice: It is hereby requested to all the library users to very carefully use the library resources. If the library resources are not found in good condition while returning to the library, the Central Library will not accept the damaged items, and a fresh copy of the same should be replaced by the user. Marking or highlighting on library books with pencil or ink, scribbling, tearing the pages, or spoiling the same in any other way will be considered damaged.

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